Dr Mehboob-ur-Rahman (Group Leader, Plant & Molecular Breeding Labs, NIBGE, Faisalabad Pakistan) has been involved in exploring genomes of cotton and wheat—paved the way for the development of nine cotton and one wheat varieties. His group has taken lead in introducing GM-cotton (containing Cry1Ac gene, Mon531) varieties to the farming community. These varieties uplifted the livelihood of 1.3 million cotton farmers (as land owner) and >7 million people (as labor force involved in undertaking various farm operations like sowing, weeding, etc.). He has published nine chapters in foreign publications, as well as over 50 publications. All these efforts were acknowledged by the International and National Agencies by bestowing him with several recognitions/awards including Pride of Performance, ICAC Cotton researcher of the Year 2014.