Shofang Chang

By Shofang Chang, Tain‐Junn Cheng and Chung‐Hsien Chan

Health care is an industry of high knowledge intensity; the knowledge and skills of the medical staff are the key advantages for hospital competitiveness. This research aims to explore how the use of online clinical guidelines influences individual KM behaviors and the net benefits. It investigates the users, including 120 physicians and 80 physician assistants (PAs) who used the online clinical guidelines in a medical center of southern Taiwan. A total of 195 of the 200 questionnaires surveyed including 111 physicians and 70 PA are effective, leading to 97.5% effective response rate.This research uses a structural equation model, partial least squares (PLSs) to verify the research model and hypotheses. The R2 of the overall model is 0.68, which implies good reliability and validity of this model. The results reveal that the use of online clinical guidelines and user satisfactions has positive effects on individual KM behaviors and individual net benefits. Individual KM behaviors have partial effects on the individual net benefits. In addition, there are mediating effects of the individual KM behaviors and user satisfactions on the use of online clinical guidelines and the individual net benefits.

Part of the book: Knowledge Management Strategies and Applications