About the book
Audiences for mass communication are diverse, across the globe. However, remote they may be, the populace has to be informed of the development of Information and Communication Technology (ICT), that is ever changing at a faster rate than before. Hence, the audiences, no matter where they live, have to keep abreast with such changes. This is important for the audiences so that they are well informed and are able to follow the world news as if it is at their doorstep. Various types of mass communication are looked at, that is, through the electronic media (television and radio), print media (newspaper and magazine), digital media (social media platforms), verbal mass communication (political campaign strategies and public announcement), among others are called for so that world is a global village, well-connected through the social network sites that are easily accessible to all with the modern technology. The sharing of current information among the renown authors from various countries can help in updating the state-of-the-art for others to gain knowledge not only about their surrounding atmosphere but also else the rest of the world. Hopefully, this can open up readers' mind to be more understanding of each other to enhance peace and harmony in this world of ours.