Mladen Turuk

University of Zagreb

Mladen Turuk, Ph.D., is currently an Associate Professor at the University of Zagreb, Croatia. He earned his postgraduate specialist degree in Strategic Entrepreneurship in 2009 and his Ph.D. in Business Economics in 2016. He has authored or co-authored over 20 scientific papers, has acted as a reviewer, and has been engaged as a visiting professor at Macquarie University of Sydney, Shanghai University of International Business and Economics, and the University of Johannesburg. He has participated in several domestic and international projects. In addition to his academic career, he has more than ten years of experience in the industrial sector and is active in civil society organizations. He is the Editor-in-Chief of the International Journal of Contemporary Business and Entrepreneurship and the President of The Entrepreneurship Club.

1books edited

1chapters authored

Latest work with IntechOpen by Mladen Turuk

Entrepreneurship plays an exceptional role in the development of economies and is a vital source of change in all aspects of society. This book tries to facilitate a fundamental rethinking of entrepreneurial activity and how it is manifested. It addresses a critical shortcoming in much of the research, education, and economic development work that deals with entrepreneurship. Instead of the general theories of entrepreneurship, the book lays a foundation for developing theories of different kinds of entrepreneurial ventures. As the reader navigates these pages, he or she should hopefully broaden their entrepreneurial landscape and identify critical factors that drive contemporary entrepreneurship.

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Entrepreneurship

Edited by Mladen Turuk

Chapters authored

An Overview of Digital Entrepreneurship in Central and Eastern European Countries

By Mladen Turuk

The aim of the study is to explore and present an overview of digital entrepreneurship in Central and Eastern European countries and to examine how certain components of the DESI index affect GDP per capita in CEE countries and in what way modern information technologies affect their economies. The paper uses secondary data sources, mostly scientific and professional journals from the studied area, DESI reports, Eurostat data, and other Internet sources. The first part of the paper presents a short introduction on digitization digital entrepreneurship and digital technologies. The second part provides a descriptive analysis of digital entrepreneurship indicators and explores business demography in the ICT sector while the third part refers to the analysis of the DESI index. The panel method on data from 2015 to 2019 was used to show the influence of the different DESI index components on the observed countries’ GDP per capita. The hypothesis that the components of the DESI index have a positive impact on GDP per capita has been partially confirmed. DESI rank, Connectivity and Human capital did not prove to be significant, while Use of internet services, Integration of digital technology, and Digital public services proved their significant positive effect.

Part of the book: E-Business

Mladen Turuk

Latest work with IntechOpen by Mladen Turuk

Entrepreneurship

Chapters authored

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