TY - CHAP AU - Leslier Maureen Valenzuela Fernández AU - Francisco Javier Villegas Pinuer ED - Syed Abdul Rehman Khan ED - Selay Ilgaz Sümer Y1 - 2019-01-15 PY - 2019 T1 - Empowerment of the Sales Forces in 2000s N2 - This book is unique! Until now, purchasing and supply management books have had a primarily domestic outlook. However in this book, important issues related to sales management and supply management are handled with a modern perspective. This book has global vision tied into management principles based on an understanding of the sales management and basic job of purchasing and supply management, as all authors have held high-level positions directing the effort. Distinguished researchers from prestigious universities have written chapters and case studies from real-world events that challenge the brightest minds. BT - Modern Perspectives in Business Applications SP - Ch. 8 UR - https://doi.org/10.5772/intechopen.83538 DO - 10.5772/intechopen.83538 SN - 978-1-78984-973-8 PB - IntechOpen CY - Rijeka Y2 - 2024-04-26 ER -