TY - CHAP AU - José Moleiro Martins AU - António Abreu AU - João Calado ED - George Yungchih Wang Y1 - 2018-11-05 PY - 2018 T1 - The Need to Develop a Corporate Culture of Innovation in a Globalization Context N2 - Globalization is a process of interaction and integration among people, businesses, institutions, and governments of different countries in many aspects surrounding human lives. It is not a threat to sovereignty or a form of Westernization. This book discusses international economics and globalization, explores global business strategies, deliberates business ethics and corporate social responsibility, and examines other related aspects from a global perspective. BT - Globalization SP - Ch. 4 UR - https://doi.org/10.5772/intechopen.81266 DO - 10.5772/intechopen.81266 SN - 978-1-78985-048-2 PB - IntechOpen CY - Rijeka Y2 - 2024-05-11 ER -