TY  - CHAP
AU  - Jie Lin
AU  - Xu Xu
ED  - Julio Ponce 
ED  - Adem Karahoca
Y1  - 2009-01-01
PY  - 2009
T1  - A Novel Model for Global Customer Retention Using Data Mining Technology
N2  - This book presents four different ways of theoretical and practical advances and applications of data mining in different promising areas like Industrialist, Biological, and Social. Twenty six chapters cover different special topics with proposed novel ideas. Each chapter gives an overview of the subjects and some of the chapters have cases with offered data mining solutions. We hope that this book will be a useful aid in showing a right way for the students, researchers and practitioners in their studies.
BT  - Data Mining and Knowledge Discovery in Real Life Applications
SP  - Ch. 16
UR  - https://doi.org/10.5772/6453
DO  - 10.5772/6453
SN  - 
PB  - IntechOpen
CY  - Rijeka
Y2  - 2024-04-24
ER  -