TY  - CHAP
AU  - Sandra Maria Correia Loureiro
AU  - Marlene Amorim
ED  - Dragan Perakovic
Y1  - 2017-01-18
PY  - 2017
T1  - Customers’ Online Interaction Experiences with Fashion Brands: E-Information and E-Buying
N2  - In this book, authors provide latest results of scientific research projects within the area of e-business:  Challenges of Information and Communication Technology Usage in E-business Systems; A Proposal for Brand Analysis with Opinion Mining; Customers Online Interaction Experiences with Fashion Brands: E-information and E-buying; Payment System's Determination by Universal Financial Industry Message Scheme According to Single Euro Payment Area; and CSFs for SMEs in Measuring E-commerce Success.
BT  - E-Business
SP  - Ch. 5
UR  - https://doi.org/10.5772/66619
DO  - 10.5772/66619
SN  - 978-953-51-2884-7
PB  - IntechOpen
CY  - Rijeka
Y2  - 2024-04-25
ER  -