@incollection{Adeyinka-Ojo20, author = {Samuel Adeyinka-Ojo}, title = {Developing a Rural Tourism Destination Brand Framework from the Perspective of a Relationship-Based Approach}, booktitle = {Tourism}, publisher = {IntechOpen}, address = {Rijeka}, year = {2020}, editor = {Syed Abdul Rehman Khan}, chapter = {16}, doi = {10.5772/intechopen.93839}, url = {https://doi.org/10.5772/intechopen.93839} }