@incollection{Domingos19, author = {Daniela Domingos and Luis Felipe Lima and Thiago Messias and José Feijó and Anthony Diniz and Heliana Soares}, title = {BloodHero: The Power of Gamification in Social Habit}, booktitle = {Interactive Multimedia}, publisher = {IntechOpen}, address = {Rijeka}, year = {2019}, editor = {Dragan Cvetković}, chapter = {11}, doi = {10.5772/intechopen.84140}, url = {https://doi.org/10.5772/intechopen.84140} }