@incollection{Noble19,
author = {Mattew J. Mazzei and David Noble},
title = {Big Data and Strategy: Theoretical Foundations and New Opportunities},
booktitle = {Strategy and Behaviors in the Digital Economy},
publisher = {IntechOpen},
address = {Rijeka},
year = {2019},
editor = {Beatrice Orlando},
chapter = {4},
doi = {10.5772/intechopen.84819},
url = {https://doi.org/10.5772/intechopen.84819}
}