@incollection{Paik18, author = {Ji-Young An and Jinkyung Paik}, title = {Healthcare Message Design toward Social Communication: Convergence Based on Philosophical and Theoretical Perspectives}, booktitle = {Selected Issues in Global Health Communications}, publisher = {IntechOpen}, address = {Rijeka}, year = {2018}, editor = {Muhiuddin Haider and Heather Nicole Platter}, chapter = {3}, doi = {10.5772/intechopen.76254}, url = {https://doi.org/10.5772/intechopen.76254} }