@incollection{Fernandes17,
author = {Sandra Filipa Moreira Fernandes and Amélia Maria Pinto da Cunha
Brandão and Carlos Henrique Figueiredo e Melo de Brito},
title = {Business Plan: In or Out? A Holistic View of the Combination of Planning and Learning Processes when Evaluating Business Opportunities},
booktitle = {Entrepreneurship},
publisher = {IntechOpen},
address = {Rijeka},
year = {2017},
editor = {Ladislav Mura},
chapter = {20},
doi = {10.5772/intechopen.71844},
url = {https://doi.org/10.5772/intechopen.71844}
}