@incollection{Topcu12,
author = {Yavuz Topcu},
title = {Integrated Marketing Approach as a Rural Development Tool},
booktitle = {Rural Development},
publisher = {IntechOpen},
address = {Rijeka},
year = {2012},
editor = {Rashid Solagberu Adisa},
chapter = {13},
doi = {10.5772/29684},
url = {https://doi.org/10.5772/29684}
}