@incollection{Mura12, author = {Ladislav Mura}, title = {The Industrial Meat Processing Enterprises in the Adaptation Process of Marketing Management of the European Market}, booktitle = {Scientific, Health and Social Aspects of the Food Industry}, publisher = {IntechOpen}, address = {Rijeka}, year = {2012}, editor = {Benjamin Valdez}, chapter = {10}, doi = {10.5772/33417}, url = {https://doi.org/10.5772/33417} }