Open access peer-reviewed chapter

Integrated Marketing Approach as a Rural Development Tool

By Yavuz Topcu

Submitted: March 10th 2011Reviewed: September 28th 2011Published: April 20th 2012

DOI: 10.5772/29684

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Yavuz Topcu (April 20th 2012). Integrated Marketing Approach as a Rural Development Tool, Rural Development - Contemporary Issues and Practices, Rashid Solagberu Adisa, IntechOpen, DOI: 10.5772/29684. Available from:

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