How does InTech help to get more readers

A team of highly experienced digital marketing professionals at InTech is working hard to promote your books and chapters. In addition to making your work visible on InTech's website and our reading platform, your output is constantly promoted through recognized bibliographic databases, indices and search engines.

The OAI-PMH protocol has been implemented in our repository. This protocol provides a means of exposing structured metadata, so that InTech as a Data Provider can allow Service Providers such as citation indexes, scientific search engines, scholarly databases, and scientific literature collections to harvest the metadata from our repository and thus make our publications available to the broadest possible academic audience.

The web has gone through many changes and increasingly, scientists are bringing a social component to their work by writing blogs, using social bookmarking, news services and networking sites such as Facebook and Twitter. This is why we also focus on promoting your writing through top social media platforms.

All of these initiatives are carefully targeted at scientists and researchers worldwide. You can measure the resulting traffic by monitoring the number of downloads of your publication.

How Can You Help To Increase Your Visibility?

You can take a few simple actions yourself to further increase the visibility of your own publication. These steps include:

  • Linking your chapter to your personal website or blog
  • Linking your chapter to the repository system of your university
  • Sending a link to your chapter to your colleagues and fellow scientists
  • Sending short notices about your work using Twitter or Facebook, making it visible on your LinkedIn group or other social networks
  • Being interviewed by your publishing company InTech, and having your interview published on our blog and promoted online
  • To request additional promotional support, please contact info@intechopen.com

Furthermore, there are many free social networking sites aimed at scientists and researchers which may prove as useful collaboration tools: